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Is TikTok Making a Comeback in India? ByteDance’s Gurgaon Hiring Sparks Speculation

Is TikTok Making a Comeback in India? ByteDance’s Gurgaon Hiring Sparks Speculation

TikTok, the popular short-video platform owned by Chinese tech giant ByteDance, has been banned in India since June 2020. However, recent developments have reignited speculation about its potential return. ByteDance has started hiring for two roles at its Gurgaon office, prompting questions about whether the Indian government might reconsider its stance on the app. Despite these developments, official statements confirm that the ban remains in place. This article dives into the details of the hiring, the context of the ban, and what these moves might mean for TikTok’s future in India.

ByteDance’s Hiring in Gurgaon

On August 29, 2025, ByteDance posted job openings on LinkedIn for two positions at its Gurgaon (Gurugram) office, fueling widespread curiosity. The roles are:

  • Content Moderator (Bengali Speaker), Trust and Safety: This position requires fluency in English and Bengali, along with the ability to review sensitive content, including bullying, hate speech, and other policy-violating material. The role focuses on ensuring platform safety and compliance with regulations.
  • Wellbeing Partnership and Operations Lead, Trust and Safety: This senior role involves managing regional wellbeing programs, coordinating with stakeholders, and ensuring compliance with global policies. It requires over five years of project management experience and up to 30% travel.

The rapid interest in these roles is notable, with the Wellbeing Partnership position receiving over 100 applications within three days, indicating strong demand among Indian professionals despite the app’s banned status.

Government Stance: TikTok Remains Banned

Despite the hiring activity and a brief period when TikTok’s website became accessible in India, the Indian government has firmly stated that the ban remains in effect. The Ministry of Electronics and Information Technology (MeitY) clarified, “The Government of India has not issued any unblocking order for TikTok. Any such statement or news is false and misleading.” The app is still unavailable on the Google Play Store and Apple App Store in India.

The temporary accessibility of TikTok’s website was attributed to a technical glitch, likely an ISP misconfiguration, rather than a policy change. Similar incidents occurred in 2022, but no official reversal of the ban has been announced.

Why Was TikTok Banned in India?

TikTok was banned in India in June 2020, along with 58 other Chinese apps, including UC Browser and WeChat, following the deadly Galwan Valley clash between Indian and Chinese troops. The Indian government cited concerns over national security, data privacy, and sovereignty, stating that these apps were “prejudicial to the sovereignty and integrity of India, defense of India, security of state, and public order.”

At the time, TikTok had nearly 200 million users in India, making it one of the platform’s largest markets globally. The ban disrupted the livelihoods of countless content creators and shifted India’s short-video market to platforms like Instagram Reels and YouTube Shorts.

What Does the Hiring Mean?

The job postings have sparked speculation about TikTok’s potential return, especially given recent improvements in India-China relations, including a meeting between Prime Minister Narendra Modi and Chinese President Xi Jinping at the Shanghai Cooperation Organisation (SCO) summit in Tianjin in 2025. However, industry experts suggest several possible explanations for the hiring:

  • Backend Operations: ByteDance may be maintaining a small presence in India for global operations, such as moderating content in regional languages like Bengali for markets outside India.
  • Preparation for a Potential Return: The hiring could indicate groundwork for a future re-entry if regulatory conditions ease, though this would require significant changes like data localization and compliance with India’s Digital Personal Data Protection Act.
  • Support for Other ByteDance Products: The roles might support other ByteDance initiatives or global Trust and Safety operations, not necessarily tied to TikTok’s consumer-facing app in India.

Challenges for TikTok’s Return

A TikTok comeback in India would face significant hurdles. Industry analysts outline key requirements for any potential re-entry:

  • Data Localization: TikTok would need to store all Indian user data within the country.
  • Regulatory Compliance: Full adherence to India’s Digital Personal Data Protection Act and regular government audits would be mandatory.
  • Enhanced Content Moderation: Systems tailored to Indian cultural sensitivities would be critical.
  • Geopolitical Considerations: Improved India-China relations are essential, but the 2020 ban was driven by deep-seated security concerns, making a policy shift complex.

For now, platforms like Instagram Reels and YouTube Shorts have filled the gap left by TikTok, offering robust features and monetization options for Indian creators.

Conclusion

ByteDance’s recent hiring in Gurgaon has sparked excitement and speculation about TikTok’s potential return to India, but the Indian government’s firm stance indicates that the ban remains unchanged as of September 2025. The job postings for Trust and Safety roles suggest ByteDance is maintaining some operational presence, possibly for global functions or in anticipation of future regulatory shifts. However, without official confirmation, TikTok’s return remains uncertain. Indian users and creators continue to thrive on alternative platforms, while the saga of TikTok in India underscores the complex interplay of technology, geopolitics, and digital sovereignty.

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